Sabrina is the founder and CEO of Inktale Shanghai, leading marketing and localisation projects in Europe and Asia for industry-leading clients such as Schindler and Mercedes-Benz. She’s an expert in translation and localization, and continues to lead projects for political ministries such as the British Consulate in Shanghai and the Shandong Government. She’s a member of the Shanghai Interpreters Association with an MA in Business Translation with Interpreting from the University of Surrey in the UK.Trained by world-renowned etiquette master, Diana Mather, of The English Manner, leading etiquette & protocol consultants in the UK, Sabrina’s dream is bridge gaps with positivity and understanding. Sabrina是Inktale Shanghai的创始人和CEO,在亚洲和欧洲为梅赛德斯奔驰和迅达集团这样行业领先的客户,引导市场和本土化项目。她是翻译和本土化的专家,并且为政治部门,诸如上海和山东的英国领事馆等,领导一些项目。她是上海外事翻译工作者协会的成员,有着英国萨里大学商务翻译的文学硕士学位。Diana Mather是The English Manner的培训总监,是英国礼仪和礼宾咨询行业中的佼佼者。经过这一世界知名礼仪大师的专业培训,Sabrina的梦想是通过用理解与积极性在人与人之间构建起一座桥梁。
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Why are press releases so important? What makes...
Why are press releases so important? What makes good copy writing? Writing good copy in English is an incredibly marketable skills and still quite hard to find among most Chinese workers.Your marketing strategy might involve a mix of emails, social media, advertising, events, campaigns, and other tactics, but one mention in the press can multiply all those efforts! Sabrina's content team has written hundreds of press releases for their clients to successfully send a clear message to an online target audience.In this very interactive club, Sabrina will introduce what press releases are for and how to write them well. You will not only have do exercises with Sabrina but also take home some nice press release format and templates. Whether you work in communications or not, this will be a great opportunity for you to learn another incredibly marketable skill! Bring an open mind, we'll supply the rest!如何撰写新闻稿为什么新闻稿如此重要?一份好的文案是什么样的?掌握英文文案写作技能在中国非常吃香,因为鲜有人能够胜任。你的市场战略可能包含电子邮件、社交媒体、广告、活动、竞选或其他策略,但是只要掌握一门,我们便可以触类旁通,Sabrina的内容团队已经为他们的客户写了数百篇新闻稿,成功地向在线目标受众传达了一个明确的信息。在这个互动性很强的club里,Sabrina将介绍新闻稿有什么用,以及如何把它们写好。你不仅要和Sabrina一起做练习,还要带回家一些不错的新闻稿格式和模板。无论你是否从事沟通工作,这都将是你学习另一项极具市场价值的技能的好机会!敞开心胸,剩下的我们来供应!