Rage-bait economics: How Platforms Profit From Your Anger
怒火诱饵经济学:平台如何从你的愤怒中赚钱
关于主持人
Omar
▼Omar,来自埃及,是一名工程师,专业的网络开发人员,也是Spectrum Codes公司的创始人兼首席执行官,该公司帮助企业优化工作流程。他对计算机编程、技术和人工智能充满热情,拥有亚历山大大学纺织科学与工程硕士学位。他精通英语、阿拉伯语和汉语。他做过质量控制工程师、IT经理,是漫威的超级粉丝。Omar非常聪明和进取,他一直在不断学习的路上,迫不及待地想见到你!
描述
▼Why does the internet seem to make us angrier a...
Why does the internet seem to make us angrier and angrier? What if outrage isn’t an unfortunate side effect of social media, but something that can be extraordinarily profitable? Why are we so compelled to click, comment, argue and share when something makes us furious? And once platforms learn which emotions keep us staring at our screens, what happens when their algorithms become extremely good at supplying them?
Join Omar, a tech and business expert, for a provocative discussion about rage-bait economics, the business model hiding behind online outrage. We’ll explore what Facebook learned about the power of angry reactions, how algorithms and content creators manufacture a seemingly endless supply of conflict, and why attention has become an economic resource worth fighting for. Most importantly, we’ll tackle a harder question: if the incentives themselves reward outrage, how much responsibility should really be placed on individual users to become more “media literate”? Expect tech, psychology, economics, ethical dilemmas and plenty of heated discussion, hopefully without becoming rage bait ourselves.
为什么互联网好像让我们越来越容易生气?如果愤怒并不是社交媒体一个“不小心产生的副作用”,而是某种特别能赚钱的东西呢?为什么当某件事让我们火大时,我们会忍不住点击、评论、争论、转发?当平台学会了哪些情绪最能让我们盯着屏幕不放,它们的算法又会怎样变得越来越擅长把这些情绪喂给我们?
来和 Omar 一起参加这场很有冲击力的讨论。Omar 是科技与商业专家,我们会聊“怒火诱饵经济学”,也就是藏在网络愤怒背后的商业模式。我们会探讨 Facebook 从愤怒反应中学到了什么,算法和内容创作者如何制造一种看似源源不断的冲突供给,以及为什么注意力已经变成了一种值得争夺的经济资源。更重要的是,我们会面对一个更难的问题:如果平台激励机制本身就在奖励愤怒,那到底应该把多少责任放在普通用户身上,要求他们变得更有“媒介素养”?期待科技、心理学、经济学、伦理困境和不少热烈讨论,希望我们自己别变成 rage bait。