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UID:20260709T062105Z - 49494@iZuf69e0i0z4ibdboqb33jZ
DTSTART;TZID=Asia/Shanghai:20230419T110000
DTEND;TZID=Asia/Shanghai:20230419T130000
CREATED:20260709T062105Z
DESCRIPTION:<a href="http://popcornclubshanghai.com/event/ads-that-killed-c
 ompanies-40389/register">Ads That Killed Companies  那些“杀死”公
 司的广告们</a>\nAdvertising\, when it's great\, can catapult a compan
 y to success. But when it's bad\, it can sink a firm to failure. Can you t
 hink of any times this happened? What kind of mistake does advertising nee
 d to make to actually kill a company? Is it by offending the wrong people?
  By using bad taste? Bad timing? Bad quality? Or is it something else?_x00
 0D_ _x000D_ Let's watch a few different ads which actually caused the demi
 se of their companies. What went wrong? How did they misread the market? C
 ould it have been avoided?_x000D_ _x000D_ Kizito is an adman and a filmmak
 er. With plenty of experience working with companies in the advertising in
 dustry\, he looks at all work from the perspective of a filmmaker so his t
 ake is unique and layered. Let's watch some of these ads together\, let's 
 learn the story behind it all\, and let's have a fascinating discussion!_x
 000D_ _x000D_ 广告，如果做得好，可以使公司走向成功。 
 但当情况不佳时，它可能会导致公司倒闭。 你能想到这
 发生过的任何时候吗？ 广告需要犯什么样的错误才能真
 正杀死一家公司？ 是因为得罪了错误的人吗？ 或者是不
 良品味？ 时机不佳？ 质量差？ 还是是别的什么？_x000D_ 
 _x000D_ 让我们看几个不同的广告，这些广告实际上导致了
 他们公司的倒闭。 什么地方出了错？ 他们是如何误读市
 场的？ 可以避免吗？_x000D_ _x000D_ Kizito 是一名广告人和
 电影制作人。 凭借与广告行业公司合作的丰富经验，他
 从电影制作人的角度看待这些作品，因此他的视角独特
 且层次分明。 让我们一起观看其中的一些广告，了解其
 背后的故事，并进行精彩的讨论！
DTSTAMP:20260709T062105Z
LOCATION:China\,\, Shanghai
SUMMARY:Ads That Killed Companies  那些“杀死”公司的广告们
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