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UID:20260709T074531Z - 27545@iZuf69e0i0z4ibdboqb33jZ
DTSTART;TZID=Asia/Shanghai:20241214T110000
DTEND;TZID=Asia/Shanghai:20241214T130000
CREATED:20260709T074531Z
DESCRIPTION:<a href="http://popcornclubshanghai.com/event/is-starbucks-dyin
 g-why-what-s-next-43431/register">Is Starbucks Dying? Why? What's Next?  
 星巴克要垮了吗？为什么？接下来会怎样？</a>\nIn China\, 
 Starbucks now has just over 7500 stores\, while Luckin has more than 20\,0
 00! Why? What happened? Is there a similar trend in the West? How does Gen
  Z (who loves coffee) feel about Starbucks versus the interesting and inno
 vative flavours of Luckin or the smaller non-brand-name indie coffee shops
 ? Has Starbucks peaked? What does this say about the industry\, the custom
 er base\, and coffee culture in general?_x000D_ _x000D_ This isn't just ab
 out coffee. It's about business\, marketing\, culture\, and an intergenera
 tional battle for hearts\, minds and the very locations where the conversa
 tions that change tomorrow will likely take place! Starbucks used to be a 
 status symbol and a beacon for young entrepreneurs\, hipsters\, artists an
 d finance bros alike. What is it now? If it's falling\, where did they los
 e us? Who's filling the void?_x000D_ _x000D_ Kate will be your guide in th
 is discussion as we learn about and discuss the current state of affairs o
 f Starbucks in China and the world\, how it got there\, and what might com
 e next. Let's have a smart\, deep\, and incredibly culturally relevant con
 versation about one of the potential downfall of one the biggest companies
  ever and what that really says about us as a people and them as a busines
 s!_x000D_ _x000D_ 在中国，星巴克现在的门店超过7500家，而
 瑞幸的门店已经超过2万家！这是为什么呢？发生了什么
 ？西方是否也出现了类似的趋势？对喜欢喝咖啡的Z世代
 来说，星巴克与瑞幸那些有趣又创新的口味，或者是一
 些不太知名的独立咖啡店，究竟有什么不同？星巴克是
 不是已经到达了顶峰？这对整个行业、客户群体以及咖
 啡文化意味着什么？_x000D_ _x000D_ 这不仅仅是关于咖啡，
 更是关于商业、营销、文化以及代际间为争夺话语权和
 影响力而进行的较量。星巴克曾是年轻创业者、文艺青
 年、艺术家和金融精英们的象征，但如今它还代表着什
 么？如果它正在下滑，那么它是在哪里失去了我们？谁
 正在填补这个空缺？_x000D_ _x000D_ 在这场讨论中，Kate将带
 领我们了解并讨论星巴克在中国和全球的现状，它是如
 何走到今天的，以及未来可能会发生什么。让我们深入
 探讨这个关于全球最大公司之一可能衰落的故事，看看
 这对我们作为消费者、以及对它作为一家企业意味着什
 么！
DTSTAMP:20260709T074531Z
LOCATION:China\,\, Shanghai
SUMMARY:Is Starbucks Dying? Why? What's Next?  星巴克要垮了吗？为什么？接下来会怎样？
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