Matthew is a Canadian content creator, DJ, and events organiser based in Shanghai. He holds a Bachelor of Business Administration from Ivey Business School at the University of Western Ontario and a Master’s degree in Digital Experience Innoviation (UX Research) from the University of Waterloo. Before going independent, he was an Associate Marketing Manager at Wattpad WEBTOON (NAVER Corp), running campaigns across seven language platforms and working with creatives and artists worldwide. Today, he creates bilingual content in English and Mandarin with 50,000+ followers on both Instagram and Xiaohongshu, partnering with brands like HOKA, GAP, and Adidas. Outside of content, Matt DJs for brand events and Shanghai clubs like Potent, and is a regular face at run clubs across the city.
Matthew 是一位常驻上海的加拿大内容创作者、DJ,同时也会做活动策划。他本科毕业于 University of Western Ontario 的 Ivey Business School(商学学士),之后在 University of Waterloo 拿到了 Digital Experience Innovation(UX Research)的硕士学位。在开始做自由创作之前,他曾在 Wattpad WEBTOON(NAVER Corp)担任 Associate Marketing Manager,负责多个语言平台(共七种)的营销项目,并和全球各地的创作者、艺术家合作。现在他主要用 English 和 Mandarin 做双语内容,在 Instagram 和 小红书 上都有 50,000+ 粉丝,也和 HOKA、GAP、Adidas 等品牌有合作。除了内容创作之外,他也会在品牌活动和上海的一些俱乐部(比如 Potent)做 DJ,同时也是城市里各类跑步社群里的常见面孔。